In a notable shift in travel preferences, Kuala Lumpur has emerged as the top international destination for Australian travellers in 2025, surpassing traditional favourites such as Bali and Fiji. Data from Booking.com indicates a threefold increase in flight searches to Malaysia’s capital compared to the previous year.
Several factors contribute to this surge in interest. The introduction of new direct flights from Sydney, Melbourne, and Perth has significantly enhanced accessibility. Additionally, AirAsia’s plans to commence flights to Darwin in June 2025 are set to further facilitate travel between Australia and Kuala Lumpur.
Kuala Lumpur offers a rich tapestry of cultural experiences, modern attractions, and culinary delights. Landmarks such as the iconic Petronas Twin Towers and the historic Batu Caves provide visitors with a blend of contemporary and traditional sights. The city’s diverse culinary scene, renowned for its aromatic street food, appeals to a wide range of palates.
The affordability of Kuala Lumpur also plays a significant role in its growing popularity. According to a report by Time Out, the city ranks as the most budget-friendly backpacking destination for 2025, with average accommodation costs around RM190 per night, meals averaging RM30, and public transport fares at approximately RM5.
The top ten international destinations for Australians in 2025, based on Booking.com data, are:
- Kuala Lumpur, Malaysia
- Christchurch, New Zealand
- Ho Chi Minh City, Vietnam
- Mumbai, India
- Guangzhou, China
- Seoul, South Korea
- Los Angeles, USA
- Marrakesh, Morocco
- Dubai, UAE
- Edinburgh, Scotland
This trend underscores a broader shift in Australian travel habits, with a growing interest in diverse and affordable destinations within the Asia-Pacific region. Kuala Lumpur’s unique blend of culture, modernity, and value for money positions it as a compelling choice for Australian travellers seeking new experiences in 2025.