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Proton e.MAS 7 Drives Malaysia’s Green Revolution

Proton has once again cemented its position as a trailblazer in the Malaysian automotive sector with the much-anticipated release of the Proton e.MAS 7, a fully electric compact car designed to redefine the nation’s electric vehicle (EV) landscape. This model represents a fusion of cutting-edge technology, environmental consciousness, and the affordability that has long been synonymous with Proton.
The Proton e.MAS 7 is part of Proton’s ongoing commitment to support Malaysia’s ambitions of becoming a regional hub for electric vehicles. The car is powered by a state-of-the-art electric drivetrain, delivering an impressive range of 450 kilometres on a single charge. This makes it not only ideal for city commuting but also practical for longer journeys across the peninsula.



One of the most notable aspects of the e.MAS 7 is its striking design. The vehicle features a sleek, aerodynamic profile with Proton’s signature styling cues, blending modern aesthetics with functionality. Its spacious interior is outfitted with advanced digital interfaces, including a large infotainment touchscreen, seamless smartphone integration, and an array of driver-assistance features such as adaptive cruise control and autonomous emergency braking.
Under the hood, the e.MAS 7’s electric motor generates an output of 150 horsepower, ensuring a brisk yet smooth driving experience. Charging is made convenient with support for both AC and DC fast charging, allowing an 80% charge in under 30 minutes at compatible stations.




Proton has also placed a strong emphasis on affordability, aiming to make EVs accessible to the masses. The e.MAS 7 is expected to be priced competitively against its petrol-powered counterparts, with government incentives and tax rebates further enhancing its appeal. Such measures are in line with Malaysia’s Low Carbon Mobility Blueprint, which envisions greater adoption of electric vehicles as part of the nation’s broader sustainability goals.
As part of its launch, Proton has announced a comprehensive after-sales service programme, ensuring a seamless transition for first-time EV owners. The initiative includes extended warranties, free charging at selected locations, and a 24/7 customer support hotline.
The Proton e.MAS 7 is more than just an electric vehicle; it is a symbol of progress, innovation, and the promise of a greener Malaysia. With its blend of style, technology, and affordability, this model is poised to set a new benchmark for the local EV market and reaffirm Proton’s leadership in the automotive industry.