Check Out The Full Lookbook For H&M’s Upcoming Collection With TOGA Archives

by | Aug 25, 2021 | FASHION, LIFESTYLE | 0 comments

H&M has officially unveiled their collaborative collection with Tokyo-based independent label TOGA ARCHIVES in all its entirety. The forthcoming capsule sees experimental takes on wardrobe classics and draws on its avant-garde-yet-accessible archive with reimaginings of signature looks synonymous with TOGA.

(Photo Courtesy: H&M)

The Johnny Dufort-photographed campaign enlists the talents of stylist Jane How to highlight essential pieces such as hybridised trench coats, deconstructed shirts, plissé skirts, exacting tailoring and exuberant accessories occupy star billing.

Some key pieces in the womenswear capsule include the silhouette-shifting, wool-twill trench coat and an oversized grey blazer with a spray of bugle beads at the chest pocket, as well as a navy tunic enlivened with TOGA’s trademark cut-out and embellishments. In accessories, dainty pumps come with cool cowboy heels and studs, adding a touch of tough glamour, alongside statement bugle-bead earrings and a collar necklace. 

(Photo Courtesy: H&M)

Meanwhile TOGA menswear stalwarts, the blue striped shirt and transparent V-neck jumper, are reworked in clever cuts and iridescent colourways respectively, easily paired with a chain-link necklace or a reversible bomber jacket with a vintage scarf lining. 

“Fashion can communicate ideas and interests immediately and non-verbally. With TOGA, I have explored the concept of the customer having agency over what they are wearing, a decision that conveys their personality instantly: they can choose to have bare skin underneath a hole in their skirt, or put trousers underneath,” said Yasuko Furuta, founder and creative director of TOGA. “I would love for this H&M collection to introduce that idea to a global audience.”

(Photo Courtesy: H&M)

The TOGA ARCHIVES x H&M collection will be available globally for grabs in selected stores and online from September 2nd.

Source: H&M